Posts by shalini@pulserecruitment.com.au
Rise of the Analog Renaissance in Sales
If we look back at the trajectory of the last few years, the narrative in the sales world was dominated by a single acronym: AI. In 2024, we were in the “Experimental Era,” where every sales leader was scrambling to figure out what LLMs could do. By 2025, we entered the “Adoption Era,” a period…
Read MoreWhat Is Your Tech Sales Team Missing
If you are a business leader looking at your Q4 projections and seeing a plateau, your first instinct might be to call a “rally” or demand more activity. In the past, the math was simple: more calls equaled more demos, which equaled more revenue. But we have entered a new era of B2B commerce. In…
Read More2026 Tech Sales Trends
As we step into 2026, the tech industry has reached a significant inflection point. The “AI Gold Rush” that defined the mid-2020s has matured into what analysts are calling the Age of Pragmatism. The “AI hype” era—where a mere mention of Large Language Models could secure a pilot—is officially over. In its place is a…
Read MoreThe Consulting Seller Era in B2B Sales
In the world of B2B commerce, we have reached a definitive turning point. For decades, the sales industry operated on a simple, albeit aggressive, premise: The Pitch. You found a prospect, you highlighted your product’s features, you handled objections, and you pushed for the “close.”But as we move deeper into the mid-2020s, that model has…
Read MoreSales Skills to priotitize in 2026
The year 2026 will mark a definitive turning point in the world of sales. The pressures of a digital-first buyer, complex enterprise purchasing committees, and the total integration of Artificial Intelligence (AI) are rendering the traditional sales playbook obsolete. For every job seeker and working sales professional, the message is clear: the skills that guaranteed…
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