Posts by shalini@pulserecruitment.com.au
What to Expect in Your First Sales Job
Starting a career in sales can be both exciting and overwhelming. Whether you’re stepping into tech sales, B2B sales, retail, or another industry, your first sales job will challenge you in ways you might not expect. Sales isn’t just about pitching products or services—it’s about understanding customer needs, building relationships, handling rejection, and consistently meeting…
Read MoreThe Role of Employer Branding in Hiring
In today’s competitive job market, attracting and retaining top talent isn’t just about offering competitive salaries or benefits. A company’s reputation as an employer—its employer brand—plays a critical role in hiring success. Employer branding refers to the way a company is perceived by potential and current employees. It encompasses everything from workplace culture and values…
Read MoreWhy Soft Skills Matter in Sales Hiring
In sales, technical knowledge and product expertise matter—but they aren’t enough. The ability to connect with customers, build trust, and navigate complex conversations is what separates top-performing sales professionals from the rest. These abilities fall under soft skills, a set of personal and interpersonal traits that influence how salespeople engage with prospects and close deals.…
Read MoreSolution Selling: How to Win More Deals
Solution selling has been a dominant sales methodology since the 1980s, built on a simple premise: prospects don’t just want a product, they want a solution. In today’s digital-first world, where buyers are more informed than ever, does solution selling still work? Let’s dive in.What is Solution Selling? Solution selling focuses on understanding a prospect’s…
Read MoreBest Onboarding Practices for Sales Teams
Onboarding is one of the most critical steps in building a high-performing sales team. A well-structured onboarding program ensures new hires quickly adapt to company culture, master sales strategies, and feel confident in their roles. Yet, many companies struggle with ineffective onboarding, leading to high turnover, slow ramp-up times, and missed revenue targets. The best…
Read More