Archive for January 2026
Where AI Really Wins in the Sales Funnel
In the current gold rush of sales technology, there is a common misconception that is costing companies millions in lost efficiency. Many sales leaders approach Artificial Intelligence as if it were a digital “speech coach”—a tool designed primarily to listen to sales calls, provide real-time transcriptions, or offer live prompts during a demo. While these…
Read MoreAre you streamlining your sales process?
In the high-stakes world of tech sales, there is a common delusion: the belief that the “magic” happens on the Zoom call. Sales leaders and employers spend millions on charisma training, objection-handling scripts, and flashy demo environments. They hire for “grit” and “closing ability.” Entire enablement programs are built around what happens in the 30…
Read More2026 Tech Sales Compensation Trends
If 2024 was the year of “hunker down” and 2025 was the year of “selective growth,” 2026 has officially ushered in the “Pragmatic Reset” of tech sales compensation. The days of ballooning base salaries and “blank check” signing bonuses are largely behind us. Instead, we are seeing a move toward Precision Compensation—where pay is more…
Read MoreWhy SDR Roles Are in Demand This Year
If you had asked a tech analyst in 2024 about the future of the Sales Development Representative (SDR), they might have handed you a death certificate. The narrative back then was simple: Generative AI would eventually automate every cold email, LinkedIn message, and discovery call, rendering the entry-level “prospector” obsolete. But as we navigate the…
Read MoreWhat Great Sales Teams Do Differently
If we look back at the trajectory of the last few years, the narrative in the sales world was dominated by a single, monolithic acronym: AI. In 2024, we were in the “Experimental Era,” where every sales leader was scrambling to figure out what Large Language Models could do. By 2025, we entered the “Adoption…
Read More