Employers Hub | How to make a good 1st impression

Table of Contents
    Add a header to begin generating the table of contents

    The days of the interrogation first-round interviews are well and truly behind us. These days, candidates choose companies more than the other way around and, therefore, a lot rests on the quality of the first interview. It’s a two-way street and important to find out if the candidate has what it takes to thrive in the role but equally for them to get a real sense of who you are and what is great about working there.

    You won’t get a 2nd chance to make that first impression, and high-quality talent might just have slipped through the net when the competitor next door, nails that initial interview.

    So, it’s never been more important than ever to have a strategic approach to your first interview.

    The first thing to look at is who is conducting the first interview. Ideally, the person the role reports to will do the first interview because the candidate can get information straight from the source and assess whether you can work together. If not, does the person have the right level of knowledge to answer important questions and do they represent your brand in the best light?

    If Talent Acquisition or a Recruiter has already screened the candidate. It’s vital that whoever is conducting the first formal in-house interview knows any areas of concern that the candidate might have so they can be addressed early. Communication here is key.

    Keeping it conversational and relaxed is also important because it allows the candidate to open up. This takes the conversation to places where a one-way interview wouldn’t usually go.

    Some of the key areas to cover include;

    • Why the role has been made available
    • Internal success stories and promotions
    • Recent acquisitions and new product releases
    • What the main challenges are
    • Future growth plans
    • Who they will be selling to

    If you feel that the candidate isn’t right after the first round, that’s fine. At least you’ve made a good impression on someone that might be a future client or may even refer someone else to you.

     

    ARE YOU LOOKING FOR SALES PROFESSIONALS?

    Pulse Recruitment is a specialist tech sales recruitment agency, designed specifically to help find the best sales staff within the highly competitive Asia-Pacific market. Find out more by visiting our Hire Staff page!

    FROM OUR PULSE NEWS, EMPLOYER AND JOB SEEKER HUBS

    Featured Articles

    The “Quota-Crusher” Tech Sales Resume Layout: How to Highlight Metrics

    The harsh reality of the modern job market is that tech sales hiring managers do not care what your daily responsibilities were. They do not care that you “attended weekly team meetings,” “shadowed experienced account executives,” or were “responsible for managing an assigned territory.” In sales, you are judged by your pipeline, your performance against…

    Best Tech Sales Industries: How to Choose Your SaaS Niche

    When you hear the phrase “breaking into software sales,” it is easy to picture a monolithic industry where everyone follows the exact same playbook. You imagine dials, demos, and closing deals. But treating tech sales as one single career path is a massive mistake. Selling a $250,000 artificial intelligence cybersecurity platform to a paranoid Chief…

    Why Outbound Is the Fastest Way to Break Into Tech Sales

    If you’re trying to break into tech sales, you’ve probably heard the same advice over and over again: Update your resume. Optimize your LinkedIn profile. Apply to as many jobs as possible. Wait for recruiters to contact you. On paper, it sounds like a solid plan. In reality, it’s exactly what everyone else is doing….

    The 30-Day Tech Sales Job Hunt Plan: From Zero Interviews to Multiple Offers

    The traditional job search is broken. You scroll job boards. You apply to 50 postings. You get rejected by algorithms. You wonder why your phone isn’t ringing. Here’s the truth: 70% of tech sales roles never get posted to LinkedIn Jobs or Indeed. They get filled through warm networks, direct outreach, and relationships built before…

    Fintech vs. Cybersecurity vs. MarTech: Choosing Your Tech Sales Niche in 2026

    The promise of high-paying tech sales niches, massive quarterly commissions, and remote-first flexibility draws thousands of ambitious professionals to software sales every year. But as the market matures in 2026, a harsh truth has emerged: the era of the tech sales “generalist” is officially over. When career switchers or entry-level job seekers say, “I want…

    Why More Sales Tech is Yielding Lower Quotas

    The modern Go-To-Market (GTM) tech stack was supposed to be the ultimate revenue accelerator. Over the past decade, enterprise software companies, hyper-growth startups, and mid-market organizations have heavily invested in an array of specialized sales tools. From predictive intelligence platforms and automated sequencing tools to conversational AI and advanced CRM add-ons, the promise was clear:…

    How AI Outbound Restructured the Modern B2B Sales Funnel

    For nearly a decade, the core operating model for B2B sales organizations across Australia was defined by a simple, arithmetic formula: outbound volume equaled revenue predictability. If an executive team wanted to secure twenty new enterprise customers by the end of the quarter, the instruction handed down to the commercial department was completely predictable. The…

    3 GTM Roles Experiencing 30% Salary Surges in Australia

    The landscape of corporate growth has changed fundamentally. Over the last three years, organizations across Australia have quietly undergone a massive structural shift. The initial shockwave of generative AI introduction has passed, leaving in its wake a completely rewritten playbook for corporate growth and talent management. While the broader Australian economy shows steady but modest…

    Why Australian Startups Are Firing Generalists and Hiring for Hybrid Skills

    The playbook for building a successful go-to-market team in Australia has officially been rewritten. For years, the standard advice given to fast-growing tech companies and mid-market scale-ups was to hire for highly specialized, narrow vertical functions or to lean on broad generalists who could do a little bit of everything poorly. If a sales development…

    The Hidden Stakeholder Problem: Why Enterprise Deals Stall When You Miss the Full Buying Committee

    Enterprise buying committees are getting larger. That is not speculation. It is observable across every vertical and every deal size. What was once a three-person approval process is now a seven-person approval process. Finance has more say. Security has more say. Operations has more say. Procurement has more say. But most enterprise AEs are still…