Employers Hub | How to remove unconscious biases when hiring

Table of Contents
    Add a header to begin generating the table of contents

    A bad hire can be devastating, especially at a senior level, and the psychology of such failure can be hard to forget when hiring new people.

    When a good decision leads to a bad outcome, the experience of regret can bias subsequent choices: people are less likely to select the regret-producing alternative a second time, even when it is still objectively the best alternative (non-adaptive choice switching)” – Van Dijk & Zeelenberg, 2005.

    It’s completely natural to fear the same outcome twice based on a previous bad experience, and in many cases, it’s a valid response that leads to better hiring decisions in the future.

    BUT, the trick is to stay objective and look at why the employee failed (outside of their profile and previous experience). In other words, maybe just because they worked at Company X or in a particular role doesn’t automatically predict their success in this role.

    Remember, there are the good, the bad, and the ugly at every company, every role, and every vertical. One person that has come from a media background and failed in tech sales doesn’t mean they all will.

    Bad experiences continue to cloud hiring decisions, and it’s a normal human reaction to avoid potential failure. Unfortunately, on the flip side, it also means good candidates can be missed before they’ve even had an interview.

    The moral of the story is that every individual is different. It’s a case-by-case situation, and keeping an open, objective mind is sometimes the hardest thing to do in recruitment. But, for me, it’s also a sign of a good recruiter.

     

    BUILD YOUR TEAM WITH ELITE INDUSTRY EXPERTS

    Benefit from Pulse Recruitment’s expertise in IT, sales, and marketing recruitment to secure the finest professionals in APAC and the US. Discover the difference and start your journey by submitting your job vacancy!

    FROM OUR PULSE NEWS, EMPLOYER AND JOB SEEKER HUBS

    Featured Articles

    Remote vs. Hybrid: What Australia’s Best Sales Reps are Demanding Now

    The Australian employment landscape has undergone a permanent transformation. For sales organizations, particularly those in the high growth sectors of technology, fintech, and cybersecurity, the traditional office based model is no longer the standard. It is a relic of a previous era. As we navigate the current market, a critical question faces every sales leader…

    Why B2B Sales is a Team Sport in 2026

    For decades, the “Lone Wolf” was the celebrated archetype of the sales world. This was the Account Executive (AE) who worked in a vacuum, kept their secrets close to their chest, and emerged from the shadows only to ring the bell after closing a massive deal. They were the “closers,” the individual heroes whose grit…

    The 2026 GTM Playbook: EQ, Shadow Pipelines, & Talent Gaps

    In the Go-To-Market (GTM) landscape of 2026, the noise is deafening. We were promised that AI would automate our way to infinite scale, but instead, it has created a “trust deficit.” Buyers are shielded by AI gatekeepers, their inboxes are flooded with “hyper-personalized” (yet soulless) outreach, and the old playbooks are being shredded in real-time….

    7 Red Flags to Look for During Your Tech Sales Interview

    The tech sales landscape is a high-octane world of “disruptive” SaaS products, uncapped commissions, and the promise of rapid career progression. On paper, every startup looks like the next unicorn. However, beneath the surface of free kombucha and ergonomic desks, many sales organizations are struggling with toxic cultures, unattainable quotas, and “burn and churn” philosophies…

    Why “Job Hopping” in Sales Might Be Killing Your Long-Term Earnings

    In the modern sales landscape, there is a pervasive belief that the only way to get a significant “raise” is to change companies. The logic seems sound on the surface: jump to a new startup, grab a 20% increase in base salary, vest a few more options, and repeat the cycle every 18 months. Recruiters…

    Culture vs. Quota: Why Top Billers Leave (and How to Make Them Stay)

    In the high-stakes world of professional recruitment and enterprise sales, there is a prevailing myth that “money heals all wounds.” Leadership often believes that as long as the commission checks are fat and the leaderboard is glowing, the “Top Billers”—the 5% who carry 50% of the revenue—are happy. But then, the unthinkable happens. Your star…

    Cold Calling Scripts for Tech Sales Success

    Cold calling remains one of the most debated yet powerful strategies in tech sales. Many sales professionals assume it is outdated, especially with the rise of email marketing, social selling, and AI-driven outreach. However, the reality is different. Cold calling continues to deliver strong results when executed with the right strategy, messaging, and mindset. In…

    Hidden Job Market in Tech Sales: How to Find Unadvertised Roles

    While you’re scrolling through job boards competing with hundreds of applicants for posted positions, an entire ecosystem of unadvertised tech sales roles exists that most candidates never discover. Research shows 70-80% of jobs are filled through networking and referrals before they’re ever publicly advertised. This hidden job market represents your best opportunity to find exceptional…

    How to Attract Sales Reps Who Aren’t Looking

    The best sales talent isn’t browsing job boards—they’re crushing quota at your competitors. These passive candidates represent 70% of the workforce but account for less than 30% of applicants. If you’re only recruiting from active job seekers, you’re fishing in a small pond while ignoring an ocean of high-performing sales professionals. Passive candidate recruitment requires…

    What’s a Realistic First-Year Earnings in Tech Sales? (Real Data from 500+ Placements) in Australia

    If you’re considering a career in tech sales in Australia, your most pressing question is probably “How much will I actually earn?” Job descriptions throw around impressive OTE (On-Target Earnings) figures, but what do people really make in their first year—especially when they’re ramping up and learning the ropes? Drawing from real placement data across…